“Our business results are propelling our strategy”
It was bullet number 534 on a PowerPoint prezo I sat through the other day. I jotted it down because I had no clue what it meant and thought I’d ponder it some more later.
Week later.
Still no clue.
There is hope however…because generally when someone slaps up some meaningless string of buzz words together on a presentation, people in the room smile and nod like they know what the heck the person means. Not in this meeting. Someone actually dared to ask what it meant. Sad thing though, the person presenting couldn’t clarify. 
So…can anyone take a stab at what this means? Corporate-speak translators needed!!!
3 responses so far ↓
Brian // October 16, 2007 at 4:01 am |
I work in government and our jargon is probably worse than corporate-speak so I’m probably at a disadvantage, but I’ll try anyway.
1) The tail is wagging the dog.
2) We have no idea what we’re doing, but it seems to be working so we’re going to keep doing it and call it a “strategy.”
3) It’s like a parable – “The corporation is like a speedboat and our business results are the propeller. We just hope our strategy doesn’t become the manatee.”
JMo // October 16, 2007 at 1:02 pm |
It’s not that tricky. Strategy is your vision, your plan for where you are going. Your results are how well you are thriving at your current destination. So your phrase either translates as “We’ve put the cart before the horse”, or “We’re working back-asswards”.
Lady’s choice.
Sandra // October 16, 2007 at 6:53 pm |
Mr. Moriarty….you are brilliant and wise in the way of…hmmmm…how do you say? BS!